Celebrating two milestones together, the popular mobile game Candy Crush Saga is teaming up with pop star Meghan Trainor to premiere her new music video for “Made You Look.”
Candy Crush & Meghan Trainor Are Both Celebrating
You might be wondering: “Why would Meghan Trainor premiere her new video on a mobile game?” Well, the answer is very simple. On Friday, she’s releasing her fourth full-length album, Takin’ It Back, and “Made You Look” is the latest single released before the LP’s arrival. Candy Crush Saga, on the other hand, is celebrating its 10th anniversary since its creation. So, why not work together on a cool project?
This is the very first time that Candy Crush is doing something like this, and we can’t wait to see the results! “Made You Look” will debut exclusively in-game for 24 hours, beginning on Thursday, October 20th at 8 AM EST. Behind-the-scenes footage from the music video will also be available exclusively within the app.
A Music Video Premiere Plus Many More Surprises
But the music video will not be the only surprise that Candy Crush players see on Thursday. From October 20-26, Meghan will be transformed into a “Candified” character for an immersive in-game takeover. Players will be able to swipe along with her, unlocking a variety of special treats and boosters. And to make things better, players will be able to hear her voice throughout gameplay, saying iconic phrases such as “Sweet!” “Tasty!” and more.
“I’m a big fan of Candy Crush Saga,” Meghan said. “I love playing when I have a bit of downtime in the studio so I’m looking forward to bringing the game to life for my fans within the music video,” said Meghan Trainor. “Between the bright colors of the game and providing players with a fun escape from reality, Candy Crush Saga was the perfect inspiration.”
On Thursday, you can find the “Made You Look” music video in the Content Hub of the Candy Crush Saga game. Players will be able to access the special in-game event from level 25 onwards. For more information, visit candycrushsaga.com.