The Eurovision Song Contest and The Royal Caribbean International cruise line have officially become partners for 2024 and 2025. This new sponsorship takes its first steps ahead of the upcoming 68th Eurovision Song Contest. The contest will be held in Malmö, Sweden, in May 2024. According to PR Newswire, this collaboration also marks the beginning of Royal Caribbean’s European season. Six award-winning ships are sailing from eight cities across the continent to visit a long list of landmarks and destinations.
The Partnership Between Eurovision & Royal Caribbean
Ben Bouldin, the Vice President of Europe, Middle East, and Africa Royal Caribbean International, commented on the budding partnership.
“As two world-renowned brands that are known for delivering memorable moments to millions across the globe, the combination of Royal Caribbean International and Eurovision Song Contest makes the ultimate partnership that will bring to life the very best of world-class live entertainment and a fusion of cultures from all over. With more than 60 historic years of the Eurovision Song Contest, we’re proud to partner with an iconic brand that has a global audience, which only continues to grow with the popularity of an event that has become a cultural moment for so many around the world.”
Additionally, Martin Österdahl, the Executive Supervisor for the Eurovision Song Contest, discussed the shared passion of creating memorable moments.
“We’re thrilled to announce our exciting new partnership with Royal Caribbean International. The Eurovision Song Contest and Royal Caribbean share a passion for creating unforgettable experiences that unite people from all around the world. We look forward to making new memories for our fans and guests alike and can’t wait to set sail together on this new adventure!”
So, stay tuned for information on receiving tickets for the 68th Eurovision Song Contest with Royal Caribbean.
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